For
his research for The Cocaine Kids, Terry Williams conducted an
ethnographic study. In this type of
study, a researcher will spend a long period of time immersed in the culture
with the people that they are studying, interacting with the participants in
the culture for an extended period of time.
In this case, Williams spent two hours a day three days a week from 1982
to 1986 with the eight “Cocaine Kids,” as he dubbed them (page ix). During this time, he would follow the Kids
around in their daily activities, take brief notes about his observations, go
home, and record detailed entries about events and conversations from the
day. He would do this so as to not make
the Kids’ customers nervous, to keep his notes as accurate as possible, and to
protect himself from the hazardous surroundings he was in (page 3). Before beginning his studies, Williams had to
earn the trust of the Kids. Williams met
Max through a mutual friend, and earned his trust by being honest and by keeping
Max’s secrets (page 16). Max then opened
Williams to the world of the cocaine trade, and it is through Max that Williams
met the other Kids, who worked for Max.
Over time, he gained the trust of all of the Kids, and not only watched
daily business, but was also able to get an insight into the thoughts,
feelings, hopes, and dreams of all of the Kids, which he recorded as a part of
his study.
The first thing that I thought was
interesting was that the drug trade seemed to be a never-ending cycle, even
after most of the Kids left the trade.
Most of the Kids moved on with their lives from selling cocaine, but
Williams walked through the streets and neighborhoods they had dealt at for old
times’ sake. There, new teenagers were
out selling the drugs, and it can almost be said that they have replaced the
Kids who had left the trade (page 132).
I thought that this was interesting because I think that it provided a
new look at how the drug culture works.
We often see that new generations take on the drug trade, but we don’t
often think that a lot of the generation from the previous drug era moved on to
bigger and better things in life. They
grow up, and seem to grow out of dealing.
I feel I don’t often look at the drug dealing as a cycle from generation
to generation, with one replacing the other as they grow weary of the
lifestyle, but this study definitely made me realize that, almost seeming to
give the drug trade culture a life of its own.
A second thing that surprised me was
how intelligent all of the Kids were.
Often, we think of drug dealers as uneducated bums who turn to drug
dealing as a quick, easy paycheck.
However, in reality, drug dealing seemed to be hard, and took a lot of
cunning to be successful. The Kids must
know market prices, first of all, which were constantly fluctuating, in order
to make a profit (page 7). The Kids
would have to know the market well enough to know how to manipulate it to make
a profit for the sellers, suppliers, and distributors, while still keeping
repeat customers. They would use clever
tricks such as “cutting” (adding impurities to the drug to increase the amount
of cocaine to be distributed) to increase their profits, or even to keep some
extra cocaine for themselves. There is
also a considerable amount of strategizing by the supplier, Max. He decides who to hire as a seller, how much
cocaine to give each of the Kids, and how much to have them sell it for. He must be clever enough to know to trust
them, as well as to develop a system, with the intricacies of the market in
mind, to make a profit and get his money back (page 36). Through all of this, the Kids must be clever
enough to keep their illegal activity hidden from the police. Overall, I found all of this required
knowledge and cunning in the cocaine-dealing world to be very interesting and
surprising, and I definitely think that it uproots the common stereotype that
drug dealers are uneducated and not intelligent. Clearly, brains and wit are required to
succeed in this field.
The final thing that I thought was
surprising about the drug trade was the etiquette that goes into the cocaine
culture. Normally, I’d think that a
transaction would be done as quickly as possible; the customer would state how
much they want and pay for the requested amount. However, this does not seem to be the case
most of the time. First off, before a
transaction, it is expected that the seller provide a free sample, or “taste,”
or the cocaine (page 29). After sampling
the cocaine and chatting for a bit, the transaction is made, and both the
seller and the buyer go on their way. Breaching
this tasting ritual does indeed elicit complaints from the customers. Another bit of etiquette that I thought was
interesting was that dealers would go to after-hour bars to give out “C-C,” or
calling-card cocaine (page 97). Giving
out this free cocaine not only increase the prestige of the dealers (it gives
off the illusion that they have cocaine that they can spare to bar patrons for
free), but it also attracts new customers (page 98). I think that it is interesting that the
cocaine culture has these etiquettes. It
shows that taking the drug is not only a hobby, but it is a lifestyle that
molds into creating a culture for all of those who participate.
Williams’ observations relate to
this class in many ways. First of all,
his study covers the illicit trade of cocaine, and we learned that the trade of
illicit drugs is a huge industry. His
study also seems to indicate that there is an entire culture and lifestyle
revolving around cocaine. In class we
learned that drugs have been used throughout history, and indeed are often
integral parts of a culture. However,
this usage isn’t always illegal recreational usage, which is the type of usage that
the Kids participated in. Williams also
covered the darker side of drug usage that we learned about. Although the Kids seem to enjoy taking the
drug recreationally, they sometimes seem to be slightly addicted to the
drug. Addiction is a topic that we
covered in class, and unfortunately, because cocaine was everywhere in their
daily lives, it seemed quite easy for the Kids to get addicted. Indeed, Hector got addicted to freebasing
(page 122), which was looked down upon in disgust by the Kids, much like much
of society looks down upon drug users as a whole. However, the Kids did seem to embody a lot of
the stereotypes used to demonize drugs.
They were minority youths who were sucked into selling drugs because
they were poor and, for the most part, didn’t have a higher education. However, much unlike what we studied, most of
them seemed to break free from the trading of drugs and were able to move
forward from the drug trade and build their lives up.
In conclusion, I thought that The
Cocaine Kids was a very good read which provided a very unique and
interesting insight into the cocaine drug trade. I think that it shows that people don’t
exactly understand the depth of illicit drug trades, and I think that they
deserve more study so that the public understands the cultures a bit more.
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